From the Town of Danville:
Local retailers are invited to attend an upcoming seminar on Monday that looks at effective marketing strategies.
Marketing expert Colleen Edwards will share current marketing efforts in the area and her “Danville Dozen” — a group of retailers and restaurants whose services and marketing merits a closer look.
Some topics to be covered include: the importance of branding; using the social environment to create customer loyalty; how service businesses can use online marketing.
The session is scheduled for 7:45 a.m. to 9 a.m. (with breakfast and networking at 7:20 a.m.) Monday, Sept. 10 at the , 400 Hartz Ave.
To register online, go to http://2012danvillemarketingworkshop.eventbrite.com
For more information, contact Economic Development Manager Jill Bergman at (925) 314-3369 or jbergman@danville.ca.gov.
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