Blackhawk Salon Closes Its Doors

Salon Forty Sixty Two closes in Blackhawk Plaza. The reason why is unclear.

Salon Forty Sixty Two has cut its last locks of hair, at least in Blackhawk Plaza.

The doors to the upscale salon were abruptly closed this week for unspecified reasons.

Surprised customers were greeted Tuesday by a sign on the door from a Los Angeles law firm representing the landlord, Blackhawk Centercal.

The letter warned the salon owners to not remove any fixtures inside or law enforcement would be called. It stated another salon would be moving in and the fixtures had to stay.

Inside, a representative of the landlord supervised a cleaning crew.

A message left on the salon's voice mail for Salon Forty Sixty Two's owners, Jamie and Adrian Schabbing and Denica and Chris Ruggieri, was not returned.

Betsy Penson, manager of Centercal, said in an email she couldn't comment on why Salon Forty Sixty Two closed or whether the shop owners left on their own or were told to vacate.

She did say the plaza owners expect tenants to meet certain standards.

"Blackhawk Centercal has been a supportive partner for our merchants, investing in build outs and working with stores on terms to help them succeed," Penson wrote. "However, if stores do not show positive growth, we receive repeated complaints regarding the service or quality of product or they have inadequate merchandise, we reach a point where, for the benefit of our shoppers and other tenants, we need to make a change."

Leigh Chronister, a salon customer who showed up Tuesday, said she was surprised by the closure.

"It's sad they left. They were so conventiently located," said Chronister, a Blackhawk resident.

Chronister added she has heard that plaza rents are high and some tenants have had trouble renegotiating their leases.

She noted stores such as Restoration Hardware and Jeffrey Scott Books have recently closed, as has a yogurt shop.

According to reviews on Yelp, another spa Ruggieri was associated with, Jellyfish Spa, also in the plaza, was closed as of Aug. 11.

Jeneffer Jones, a plaza customer, said she would like to see more restaurants, cafes and less expensive shops in the plaza to bring in more customers.

"I think they need to figure out who their customers are and cater to that," said Jones.

Penson said the plaza is having a healthy year economically and is welcoming new stores in the coming months.

"We are remerchandising, bringing in more productive stores, improving selection and are very optimistic about the future," wrote Penson. "Many businesses are having their best year and with new stores opening we expect our best holiday yet."

She noted Blackhawk Beauty opened last week and inSpa opened this week. She said Apricot Lane is opening in mid-November as well as a Roti 8 restaurant and Chocolatier Blue.

"We expect an announcement soon on a new, better salon tenant," Penson added.

San Ramon Rez October 25, 2011 at 11:41 PM
they owned two other businesses in blackhawk that got shut down because they stopped paying their employees.
Karey October 26, 2011 at 12:42 AM
Note: Owners name spelled wrong - it's DenicA. They also own YOLO industries - which also owned Jellyfish Day Spa and DBar - both of which have closed... Also the above comment is a rumor - it seems to be holding a lot of truth.
David Mills (Editor) October 26, 2011 at 03:12 AM
Hi, Karey: Thanks for the note... that was a typo on my part... it has been fixed.
Noelle October 26, 2011 at 03:55 PM
"the Plaza is having a healthy year economically" - does she seriously think everyone believes this? Blackhawk Plaza is the most nortorius "shopping" center for stores to go to before they die! One of our favorite stores just opened there "Francesca's" and I was so sad to see that is where they decided to open their doors in the Bay Area! If the landlord for this Plaza had any brains what so ever, they would turn this into an OUTLET shopping center! There needs to be a reason for people to drive out there and over priced stores are not going to cut it. I have lived here for over 35 years - please, someone take over this place and run it correctly!
Scott S Kent October 26, 2011 at 05:04 PM
How about a great family type restaurant like "The Fish Market" ... or "BJ's" ... or "Red Lobster"? A restaurant you can take a family casually dressed that serves great food AND without breaking your budget.
Karey October 26, 2011 at 08:08 PM
Scott - This is the idea/thought with the new restaurant "Roti8" that will be opening in the old Laurus spot.
Dorian W. October 26, 2011 at 08:23 PM
it is very unfortunate to see them and so many others go. although it seems the plaza has tried to "work" with tenants, they should have tried harder to appeal to the community by bringing stores and restaurants that we want. and to pin it on the tenants in this article is a joke. after all, the plaza did own the 3 failed restaurants and the failed book store before dumping them - so it must have been about the failed tenants, right???
CNET Activist October 26, 2011 at 09:30 PM
What they out there is a reality check - A Dollar Store would be very popular with the restless natives who only have unemployment checks available to spend. Get real people things are bad all over. Blackhawk should be no exception to feeling the pain. Perhaps we could call it the $100 Dollar Store!
theresa October 27, 2011 at 12:42 AM
Why would they close the door on all those great hair designers!!! That is terrible business. I would never have my shop there ever in Blackhawk Plaza!!! They are cursed. Plus If they don't like you they'll just close your doors and put up a note that says sorry for the close but you did not give us enough money. That is BULLS__T!!! Give me a break!!! If they put in cheap dollar stores up there I will never go!!!
Just a thought October 27, 2011 at 01:48 AM
Theresa, do you really think its the land lord or the plaza's fault for the close of the salon? Think about it, the owners of the salon had other businesses that closed and it was not the landlords fault. I think they have been dog paddling to stay afloat for years, not because of the economy but because of poor money management. It was a long time coming
Anne Keefe October 27, 2011 at 07:02 PM
It certainly must be expensive for Blackhawk Centercal to have a revolving door with businesses closing up routinely. I like going to BH Plaza but I don't go regularly or at all because there is not one business there thus far that screams at me to come shopping or dining. Plus, I get the feeling that we all are tired of high boutique prices and expensive dinner tabs when there are so many affordable options along the 680 corridor. Side note: Isn't BH Plaza built on an Indian burial ground or is that just a rumor?
Traci October 27, 2011 at 07:25 PM
Ditto!! I hope the plaza owners are reading these comments...as we have thought a restaurant similar to BJs would be ideal at the plaza. A bit of a higher end sports bar and family restaurant is JUST what the plaza needs...vs. the ridiculously overpriced shops and restaurants currently there. They are also missing the huge market of tweens around here! Claires is the best decision the owners have made yet!
Stuart Anderson October 28, 2011 at 12:26 AM
Perhaps you could have done something to help. Not your money, which you think you manage so well, but perhaps some of your insightful advice. But then again, that's not who you are, is it? it's much easier to sit on the sidelines and criticize what you obviously know very little about rather than participating in anything constructive.
Carl Buettner October 28, 2011 at 12:55 AM
Agree totally about the Outlet concept plus a few restaurants like PF Changs, Cheesecake, Sportsbar themed, etc. Completely missing their target market with high end boutique stores.
Stuart Anderson October 28, 2011 at 12:57 AM
I really don't think the dead Indians care much about a hair salon, but you never know. Blackhawk Plaza is beautiful destination and it certainly could use the creative talents of more people like the previous Salon 4062 tenants. Perhaps this will be a wake up call for the management team. One can only hope.
cheryl luhrs October 28, 2011 at 01:00 AM
Scott who are you? I have been trying to get Freddy Duckett and camp to put a Fish Market out here since 1991!
Janice Glazier October 28, 2011 at 01:17 AM
Folks, let's not kid ourselves. Those of us who live and work here know the Blackhawk Plaza story: A beautiful parking place for Ken Behring's Rolls Convertible, a graveyard for the broken dreams of well meaning small business owners. Even the big guys can't make it here. Remember Saks? Ann Taylor?, Gottschalk's, Restoration Hardware? The M.O. here is desperate leasing agents (who come and go faster than the businesses fail) offer free rent and construction perq's for a period to lure in business that ultimately wither and die from the lack of patronage, traffic, and effective promotion. This place is invisible except to ducks. Salon 4062, Dabble, Jellyfish and many other failed shops were all beautifully conceived, well intended business that could have made it anywhere, had they not been over-promised by Blackhawk Plaza. We should all applaud the hardworking people who built these beautiful stores and persisted against all odds. Have a little respect for them.....lasting 6 months in Blackhawk Plaza is like surviving 10 years somewhere else, only without money, success, a reliable customer base and any kind of landlord support. I should know as a retired retailer of 28 years who resisted repeated offers from Blackhawk Plaza to relocate there. It's an interesting irony in regard to the way that "BP" operates is that one of the longest standing businesses is fake jewelry.
Janice Glazier October 28, 2011 at 03:39 AM
It's all about money. Saks was lured in by little to no rent. Unfortunately there's also little to no traffic....unless you're a duck.
Kristi Conlan October 28, 2011 at 06:01 AM
I feel that we have all benefited from the closing down of the salon. Now we can go right accross the way and be treated like adults instead of children.
Noelle October 28, 2011 at 03:10 PM
Saks is an overpriced department store; Ann Taylor is an overpriced boutique, Gottschalks is no longer in business, anywhere (closed it's doors); Restoration Hardware is an overpriced "housewares" store that happens to do well in some areas. Consistent theme here? Blackhawk is a place built for the rich, but rich people aren't stupid... they look for a bargain just like the rest of us. Every day shopping is the same - everyone is looking for a good deal - put in decently priced stores and people will shop at them! This place couldn't hold a store even when the economy was booming. It is an out of the way place that will only draw people with the right mix of stores. I still say the Outlet concept would work best.
CNET Activist October 28, 2011 at 05:44 PM
To all those that criticize a small business let me give you some insight about leasing agents, the suckers pitch, the verbal promises and stark realities that the small business person endures when the location simply sucks. First the Demographics near Blackhawk are OK, sure you've got overpaid CEOs saving the world or raping it depending on their business model. But as someone who once operated a large Commercial casework shop where I've built casework for hundreds of locations starting back in 1979. The real truths are location, location and location. Marketing plans are what this plaza says will turn things around but you have Walnut Creek which has a better layout, is very pedestrian friendly, is diverse in many ways, has music, live music, character, has a few homeless people, even some minorities (non-white people) but really is collection of individuals personalties who strive to make their business stand out. The malls, big plazas and strip malls are a synthesis of some planners utopic vision of what should work. Over at Pleasant Hill BART planned development they placed all the retail on Treat Blvd or under the building, then they expected the best, it's pathetic as the buildings are too far from the BART walkers who are not interested in burning 3 minutes to get coffee. Blackhawk Plaza is nothing but a long walk that few have time for. The pretty fountains should parking spaces - that is why Starbuck went accross the street.
Sharon October 28, 2011 at 06:58 PM
Janice and CNET hit the nail on the head. The plaza had no choice but to over promise to unsuspecting local retailers and small businesses. As a leasing agent, I was shocked to hear some of the promises and giveaways the plaza did to get these people in there. Corporate stores have quit clauses in their leases that allow them to leave in a moments notice - the other guys, well, Blackhawk Plaza will soon take their homes and what's left of their life savings. The newest restaurants to come make it clear that the property owners are out of touch with reality here. What we needed here was a true family friendly pizza joint, kids arcade, brewhouse, etc. The reality is that Blackhawk isn't all everyone thinks it is. People will rather drive an Escalade and shop at Loehmans than to drive a Honda and shop at Anthroplogy. Median income might be $125k but they have mortgages and car payments that belong to $500k incomes. There just simply isn't enough disposable income in Blackhawk to support the plaza, and it's too dead and limited selection wise to be a destination.
Janice Glazier October 28, 2011 at 08:05 PM
Thank you Sharon! Finally an educated opinion.
Noelle October 28, 2011 at 08:10 PM
Funny - I was under the impression that most of these opinions were "educated opinions". Do some research before you open a business! The Plaza has a track record - it's really not that hard to see.
Janice Glazier October 28, 2011 at 08:38 PM
I appreciate your opinion. I have no tolerance for the rantings of disgruntled x-employees who have no investment....just a snarky opinion.
Just a thought October 28, 2011 at 11:01 PM
I thank you to Janice and to Sharon, You both have really good information and thoughts, BUT I do agree with Noelle, "educated opinions" and research, the history with that plaza is the same for years. Why be suckered into the "plaza's property promises" when at some point those promises may and do go away. Its alot to to invest in starting any small business especially on promises. And anyone starting a small business should know that, or they have no business doing business.
Andrea November 01, 2011 at 12:39 PM
This is very unfortunate and sad news, as a salon owner in downtown Pleasanton (House of Cabelo) I find it very sad that they locked the doors not just on the owners of the salon but all the stylist? It showed no integrity whatsoever with "property management"? If any of the stylist need a home we would love to help! Please contact us at houseofcabelo@gmail.com.
Michele McPherson November 02, 2011 at 07:02 AM
If anyone is looking for stylist VICKY LOPEZ YOUNG she is now at Tribez in Danville!! I hope her clients find her; she is incredible. That's great the salons are posting open stations on here as well :)


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